AU Bullion South West – Privacy Policy

Introduction

This Privacy Policy explains how AU Bullion South West collects, uses, and protects your personal information. It covers both information that could identify you (‘personal information’) and information that could not. In this policy, ‘process’ means collect, store, transfer, use or otherwise act on information. We are committed to safeguarding your privacy and complying with the Data Protection Act 2018 and the UK General Data Protection Regulation (GDPR). We do not sell, share, or disclose your information to third parties except as outlined in this policy.

1. Data We Process

We may collect and process the following types of personal data:
- Identity Data: first name, last name, title, date of birth, and other identifiers.
- Contact Data: billing and delivery address, email address, telephone numbers.
- Technical Data: IP address, browser type/version, operating system, and device information.
- Profile Data: account details, purchases, interests, preferences, and feedback.
- Marketing Data: your preferences in receiving marketing communications.
We may also use aggregated anonymous data for statistical or analytical purposes, but this does not identify you individually.

2. Special Personal Information

We do not collect special categories of personal information (e.g., race, religion, health, political views).

3. If You Do Not Provide Personal Information

Where we are legally required to collect personal data or need it to perform a service, we may not be able to proceed if you fail to provide it.

4. Contractual Obligations

When you purchase goods or services from us, we must process your information to:
- Verify your identity
- Complete transactions and deliver goods
- Provide customer support
We process this information until the completion of our obligations.

5. Information We Process with Your Consent

We may process your information when you give us consent, for example when requesting further details about our services or agreeing to marketing. You may withdraw consent at any time by contacting us at enquiries@aubullionsw.com.

6. Legitimate Interests

We may process your personal information if it is in our legitimate business interests, provided it does not override your rights. Examples include record-keeping, responding to enquiries, and protecting legal rights.

7. Legal Obligations

We may be required to share your data with authorities when legally obliged to do so, for example under a court order.

8. Payment Information

We do not store or have access to your payment card information. Payments are processed securely through trusted third-party providers.

9. Job Applications and Employment

If you apply for a job with us, we may retain your details for up to three years. Employment-related data will be processed only as required and securely retained in line with legal requirements.

10. Communication with Us

When you contact us by email, phone, or online, we collect the data you provide so we can respond. We retain these communications for business administration and service quality purposes.

11. Cookies and Website Tracking

Our website uses cookies to improve your browsing experience and gather statistics. You can disable cookies in your browser settings, but some features of our site may not function properly without them.

12. Third-Party Services

We may share limited data with trusted service providers, such as delivery companies or identity verification services, but only where necessary for business operations.

13. Data Transfers Outside the UK

Some of our service providers may operate outside the UK or EU. In such cases, we ensure that adequate safeguards are in place to protect your data in line with GDPR.

14. Your Rights

You have the right to:
- Request access to the personal data we hold about you
- Request corrections to your data
- Request deletion of your data (where applicable)
- Restrict or object to processing
- Request transfer of your data
To exercise your rights, contact us at enquiries@aubullionsw.com.

15. Retention of Data

We keep personal information only for as long as necessary to provide our services, meet legal requirements, or support claims in court.

16. Children’s Data

Our services are not directed to individuals under 18. We do not knowingly collect data from children.

17. Security

We use technical and organisational measures, including SSL encryption, to protect your data.

18. Complaints

If you have concerns about how we handle your data, please contact us at enquiries@aubullionsw.com. You also have the right to complain to the Information Commissioner’s Office (ICO): https://ico.org.uk/make-a-complaint/.

19. Updates to This Policy

We may update this Privacy Policy from time to time. The version published on our website will always be the most current.